Paul Smith and iconic American guitar maker Fender join forces for a limited-edition capsule collection that draws on an eclectic range of influences. 2026 marks a milestone year for both Sir Paul Smith and Fender, as both celebrate their 80th birthdays. Honouring the enduring importance of music in both companies’ stories, the two iconic names have come together on a 16-piece collection spanning across ready-to-wear, tailoring and accessories, alongside a limited-edition Paul Smith Fender Telecaster made in Japan. Made from premium cotton jersey, this black hoodie features a vibrant sunflower print on the front. Cut for a regular-fit providing everyday comfort, this hoodie is finished with a front pouch pocket. The sunflower artwork is treated as a playful music motif, with flowers interpreted as microphones or performers in conversation.